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IMAGE & BRAND
Positioning Program
Elevate Your Look
and Transform Your Personal Style
Are you ready to take your style to the next level?
With our 1:1 image and style coaching program, you will be privately coached by Lucy to transform your look in just 8 weeks. This is for the high achieving woman who wants to show up with more confidence, authority and presence than ever before.
This program can be done virtually or in person
UNLOCK YOUR FULL POTENTIAL, BUILD YOUR BRAND, AND SECURE EVERY OPPORTUNITY YOU DESIRE
You’re a high-achieving female professional.
You’re successful and accomplished in your role or business
– but there’s something missing.
If only competency were enough,
but at a certain point in your career,
it's your style and image that can truly set you apart and make a difference.
IT'S NOT JUST ABOUT WORKING HARD;
it's about being seen as a leader in your field, maintaining
relevance, building credibility, and wielding influence.
IT'S TIME TO TAKE YOUR CAREER AND PERSONAL BRAND TO THE NEXT LEVEL
ARE YOU:
Constantly overthinking what to wear, yet never feeling truly confident with your style choices?
Struggling to know what ‘your style’ looks like now?
Concerned your style doesn’t match your current or desired leadership role?
Tired of reaching for the same outfits time and time again?
What if you could go to your wardrobe every morning and everything just worked?
LOOK LIKE A LEADER
FEEL LIKE A LEADER
Your style isn’t just about the clothing you wear. It’s about projecting your authentic self, gaining respect, and cultivating the self-assuredness you need to lead with impact.
Your style won’t just elevate your professional image, making you look the part of a leader, it will instil a newfound level of confidence.
Just like so many other accomplished women we’ve coached, you too can discover how to align your professional image, personal brand, and aspirations while staying authentically true to you.
Imagine having a thoughtfully curated wardrobe, filled with items that you can rely on for every occasion. You no longer need to think about what to wear – you’ve got a consistent and defined style that ensures you can approach your wardrobe with ease and enjoyment every single morning.
It’s entirely within your reach.
With Lucy’s guidance, I have been able to identify my
own personal style and tailor it to specific audiences to have a desired and memorable impact. I was promoted last year and truly credit Lucy’s program for helping me to achieve this goal. Since then, I have closed several landmark deals, successfully landed a challenging 6-month secondment that was out of my comfort zone, and now have more confidence in myself.
I now dress with intention every day, whether it’s internal
meetings or client facing, face-to-face or virtual. I feel equipped to present my whole self in a way that makes sure I am seen and unforgettable.
Hannah
ASSOCIATE DIRECTOR
WELCOME TO
STRATEGIC IMAGE & BRAND COACHING
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As a VIP client, you will have 6 x private coaching sessions with Lucy over eight weeks to cover every step of her Style IQ Framework in depth.
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You will have her expertise and guidance on everything you need to know to truly define and build your signature look.
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Everything is personalised to you.
HERE’S WHAT WE’LL COVER:
1
First, I'll help you gain absolute clarity on the personal style you aspire to have and align it with your business, career, and life goals. Together, we'll evaluate what's currently working and what needs improvement in your professional image so you can reach your personal and professional goals.
After this step:
You’ll have a precise vision of your ideal personal style, how it aligns with your business, career and life goals, and the concrete goals that will guide us to perfect it.
2
Next, we'll define your ideal colour palette, revealing the hues that not only make you shine, but also enable you to stand out and command any room. We’ll uncover your top 3 accent colours, your secret weapons for always looking and feeling incredible as well as your personalized palette.
After this step:
You’ll confidently know which colours to wear and invest in and how to effortlessly combine and coordinate your wardrobe.
3
Get ready to discover your true style and personality. I'll help you match your unique traits with clothing that brings out your best qualities and fits your goals and desired image.
After this step:
You'll know how to express your individuality through your style and use it to convey your message. Let's make your style speak for you.
4
Next, we'll figure out the styles and shapes that best flatter you. We'll go through your wardrobe, deciding what looks good and what doesn't as well as coming up with fresh outfit ideas. Plus, we'll make a strategic shopping list to take your look to the next level.
After this step:
Your wardrobe will be a carefully curated collection of pieces that perfectly complement you. You'll have the skill to create stylish outfits from the items you already own, and you'll confidently know what truly flatters you.
5
Get ready for our VIP private shopping trip. Using your personalized Style Profile, I'll research, prepare, and pick out clothing items that are right for you and the image you want to show the world.
After this step:
You'll have a freshly curated collection of clothing items that suit your unique style and confidently represent the best version of yourself. Your shopping experience will have been stress-free and efficient, as every piece selected will be tailored to you.
6
After our shopping trip, I'll curate your Personal Style Playbook – your go-to-guide with your best style combinations that make dressing quick and effortless.
After this step:
You’ll have all the knowledge and tools to consistently create winning outfits and show up with a signature style that authentically showcases you and your value.
The change in confidence is phenomenal. When I originally talked with Lucy, I had a number of issues both in terms of my wardrobe and really knowing where to shop, what styles really suited me or what my personal brand was. Going through the program has certainly helped fine-tune what what that means and what that looks like. It's been fabulous.
The knowledge I gained throughout the program means I now have the ability to go in knowing what I'm looking for and not wasting my time on things that I know don't suit me. I'm able to feel really relaxed at work or with clients now and there's a huge difference in how I feel - it’s given me boundless ends of confidence and just happiness in general.
Taneal
BUSINESS OWNER
BEFORE
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AFTER
Solve Your Wardrobe Woes and Become a
Respected Authority
Imagine a future where you confidently stride into every room,
exuding grace and authority.
Your wardrobe is no longer a source of anxiety, but a well-curated selection of outfits that mirror your personality and showcase
your best self.
LET'S MAKE THIS VISION YOUR REALITY.
AS A VIP CLIENT, YOU’LL ALSO RECEIVE:
Direct access to Lucy
Email/text access to Lucy in between sessions to answer any questions or for any guidance or feedback/support you need.
Personalised Style Guide & Toolkit
Your tailored road map completely customised for you and comprising your unique Style Profile, based on your colour palette, body shape analysis and your authentic personal style.
Personal Style Playbook
This invaluable resource houses all your Style Formulas, designed based on your Style Profile. Visually see how to create your most flattering outfit combinations with endless variations.
Personalised Colour Swatch
Easily make sure all your future purchases are the best ones for you.
Access to VIP client only resources and guides
Access tools designed to accelerate your success and professional growth.
Plus, a good dose of compassion, encouragement and FUN!
BEFORE
AFTER
I have the confidence to put looks together for every single occasion.
I now have all the knowledge about the styles and colours that work best for me, and my go-to style formulas which I love!
Francesca
RISK & GOVERNANCE CONSULTANT
MORE EXCLUSIVE BONUSES
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Virtual or In Person Bra Fitting
Experience a complimentary in person or virtual bra fitting and consultation with Intimo. Here, you'll receive expert advice and recommendations on the best size and styles for your lingerie collection and your personal style.
2. Access our Support Team
Gain access to Lucy's exclusive network of top-tier professionals and support team, tailored to your specific goals .
Whether you need an Executive Coach, Leadership Coach, Voice Coach, or Personal Branding Expert, together we'll work on every aspect you need so you can reach your goals.
Andrea
GM FINANCE
Knowing what brands to buy, how to put an outfit together and wear it with confidence has really changed my life.
Before working with Lucy I was wasting money on clothes that didn’t fit well or highlight my best features. I didn’t feel my best and this came out in a lack of confidence in both my corporate and personal life.
Defining my personality has meant that I can articulate my style and therefore be targeted in the brands I buy. This combined with knowing what suits my body shape and colours has helped me buy the right things and not waste money.
I now receive so many compliments on my styling and wardrobe so I walk a little taller and can face into my leadership role with my head held high. Working with Lucy helped define a brand of style for me and now that’s the basis I use to dress every day.
I now have a wardrobe that I wear (and enjoy wearing!) everything in it. You won’t regret the investment in yourself and it will save you money in the long run!
CLIENT SUCCESS STORIES
CLIENT SUCCESS STORIES
Andrea
GM FINANCE
Knowing what brands to buy, how to put an outfit together and wear it with confidence has really changed my life.
Before working with Lucy I was wasting money on clothes that didn’t fit well or highlight my best features. I didn’t feel my best and this came out in a lack of confidence in both my corporate and personal life.
Defining my personality has meant that I can articulate my style and therefore be targeted in the brands I buy. This combined with knowing what suits my body shape and colours has helped me buy the right things and not waste money.
I now receive so many compliments on my styling and wardrobe so I walk a little taller and can face into my leadership role with my head held high. Working with Lucy helped define a brand of style for me and now that’s the basis I use to dress every day.
I now have a wardrobe that I wear (and enjoy wearing!) everything in it. You won’t regret the investment in yourself and it will save you money in the long run!
Sarah
GENERAL MANAGER
Consider it an investment in your career that every successful professional needs - and deserves!
After fifteen years in a corporate environment, I realised my wardrobe style needed to evolve and I was tired of opening my wardrobe each morning feeling uninspired and no longer clear on what actually suited me.
Enter Superstylist Lucy who has helped me to get completely refreshed and sorted. She has a knack for cutting through and figuring out what’s required to make you look and feel fabulous (and let’s face it, we all need a secret weapon!). The end result has been liberating and empowering! I now have clarity on what really works for me and I’m continuing to work with Lucy on injecting new pieces into my wardrobe and experimenting with fresh colours and pieces. I regularly have people comment “wow, that colour looks amazing on you!”
It has been such a positive experience. A huge thank you to Lucy for making it such a positive experience, she is a wonderful and skilled professional stylist.
Jodie
MARKETER & BUSINESS OWNER
Lucy taught me how to present myself in new ways that align with my vision for my business and for my own personal look.
As a little girl, we get so many messages about what suits us - from our mums, sisters, aunties- and I learned that what they say isn’t always right! Lucy showed me how to choose prints, colours, cuts and shapes that actually work for me.
Previously, I thought a stylist would recommend only top-end, super expensive brands that seemed unattainable. That just wasn’t the case at all. Lucy opened my eyes by suggesting new brands that I’d never considered before, and also including amazing pieces from brands I’ve loved and worn for years.
Together, we defined the look and feel that I want to show the world as a successful entrepreneur. This has been such an enjoyable, insightful experience and I highly recommend it to anyone who’s struggling to work out what to wear to work.
We guarantee:
You are going to be a more confident, stylish and put together version of yourself if you follow our strategy.
You’ll know exactly what clothing flatters you, as well as how to confidently curate outfits that reflect who you authentically are.
You’ll be able to show up in a way that elevates your personal brand and presence and positively impacts your audience.
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